Spice Markets


Spice market in Istanbul
My recent Spice Route Perfume Workshop had me knee deep in spices - and research.  Studying the spice route is really studying the history of civilization. Collecting and selling spices is a global trade and tradition.

I'm lucky enough to live in New York City where ethnic diversity is the norm.  I can wander city streets and travel through various ethnic neighborhoods, each with their own cuisine and spice markets. Chinatown has it's herbal pharmacies and food markets but just up the street is Little Italy. Beyond that is one of the city's Indian neighborhoods with fragrant spices spilling out.  My favorite were the Greek markets on 9th Avenue in the 90's with containers of spices piled high into cone shapes. Atlantic Avenue in Brooklyn is teeming with Middle Eastern markets with their potent spices.


There are spice markets all over the world, 
each with rich and colorful histories.

Parisian Spice Market
Bzurya Market
Market in Aix-en-Provence
Herb and spice market in Guangzhou

Capturing the Elusive Violet

The Elusive Fragrance of Violet

I've been, along with many others, attempting to capture it's ethereal aroma in a bottle for a very long time. After working on two violet perfumes for over a year it finally occurred to me that I needed to stop everything I was doing and once again focus on creating a violet accord.

The elusive shrinking violet. The chemicals in them that give them their signature scent are ionones, specifically alpha and beta ionones. After having purchased a bottle of the isolated molecule alpha ionone from the talented Mandy Aftel I thought I was all the way there. What I realized was that it was only part of the equation.  I'd been using alpha ionone as the violet note and building around that.  What I needed was an accord (including alpha ionone) that I could use as a single note.

I did a little research on the chemical makeup of the violet and found some formulas for synthetic violet accords.  Once I had that I searched for natural oils that share some of that chemical makeup. Alpha ionone is a tricky substance to work with.  It awards the sniffer with a temporary anosmia after one or two whiffs making it particularly difficult as you have to take constant breaks to allow your nose to catch up.  After many trials I finally hit on something that captures the note in a pleasing way. At least I think I have.  Alpha ionone is the shapeshifter of all time, it changes constantly.

Now I begin working on my perfume again, basically starting from scratch using the accord as a single element. The one I'm working on currently is really a request from a small group of fans of one of my earliest perfumes, The Nethermead, named after a very special meadow in Prospect Park, Brooklyn. You must traverse The Midwood, an original managed forrest, and cross The Ambergill Ravine to get to the violet strewn meadow. The original perfume used synthetics of violet and amber, which I would never do now, with atlas cedarwood on the top. The amber note is being replicated by an amber accord I made a while back which is mostly labdanum paired with smokey fossilized amber. Violet accord will predominate the heart of the perfume along with coffee flower and nutmeg absolute.  I'm playing around with a variety of cedarwoods, primarily Japanese hinoki, and linalool rich ho wood. All subject to change, of course!

Yes, elusive, to say the least.  A plant with an aroma that robs the nose of its abilities is very elusive indeed. Stranger still is the fact that those beautiful purple flowers the plant sends up in the spring are not really flowers at all, they have no sexual parts.  The true flower comes up later in the season, loaded with seeds.

The violets that grow in my area, although lovely, have no particular scent.  The ones that do, viola odorata, are hard to come by.  I've attempted starting them from seed to no avail.  Last week the talented and darling Dabney Rose sent me four fragrant violet plants in the US Mail.  They're now safely tucked away in my community garden plot.  May they thrive and multiply!  Many thanks to Dabney!

My nose should be rested by now, time to roll around in a meadow of violets.


New Perfume! Foret de la Mer, a Fougere for Men

Fougere's have been my passion for the past couple of years and the last time I was in California I was inspired to create one based on the expansive coastline rimmed with forests. This is a bolder and more voluptuous fragrance than I normally create but I was so moved by the drama of the natural surroundings that I wanted to try to capture it in a bottle. I became haunted by the smokey, maritime essence of choya nak, a destructive distillation of roasted seashells, and was compelled to use it in the base which gave it a definite masculine feel. I personally love men's fragrances and have been wanting to make one for some time. The result, Foret de la Mer (Forest of the Sea) is a mossy, maritime fragrance with luscious florals and fresh citruses.  It's more bracing than what I normally go for, and sometimes the smokey seashell seems nearly too much, but I'm always glad I stayed with it.  It really changes in the drydown and that smokiness turns sweeter.  It's weird, and that's partly what appeals to me about it.

The traditional fougere ingredients, tonka and oakmoss, sit at the bottom with ambrette seed and choya nak. Champaca absolute and orange blossom concrete mingle with French lavender absolute to create a sumptuous floral heart. Wild lavender essential oil blends beautifully with bergamot and wild sweet lavender to greet the nose in a tangy floral welcome.  It's bracing at first but gives way to sexy champaca and a surprisingly sweet dry down.


Foret de la Mer

Top notes: bergamot, wild sweet orange, wild lavender

Heart notes: champaca absolute, orange blossom concrete, lavender absolute
Base notes: tonka bean, oakmoss, ambrette, choya nak
5ml, 1/4 ounce, 15ml and sample sizes available.

Gift Certificates for Custom Natural Perfume Consultations


Give the gift of a private perfume consultation!  You'll be giving a unique and very personal experience.  Your gifted one will learn how to blend a selection of scents into their own personal perfume. In a step by step process they'll be able to choose from over one hundred essential oils, absolutes and concretes, some rare and exotic, to create a fragrance that is uniquely theirs. This fun, sometimes surprising and sometimes revealing journey into scent memories and preferences will result in a perfume that is theirs alone, one that works with their individual body chemistry and reflects their personality and interests. 
I've teamed with clients to create fragrances for different mood, occasions and seasons, fragrances that evoke memories or the unforgettable qualities of a particular location or experience.  A perfect gift for the bride to be.  This is a one-on-one consultation in Julianne's studio.

$190 for an hour and a half consultation, includes 1/4 ounce vial of perfume.  Call (718)788-6480 or email info@herbalalchemy.net to make an appointment or purchase a gift certificate.






















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Review of Flora on EauMG

Once again the lovely Victoria Jent  of EauMG has reviewed one of my perfumes, Flora.

"Flora is a dusty, aromatic lavender in a haze of clove ciggie smoke. It opens with peach skin and spice. The heart is like a delicate, peachy green carnation smoothed by a soft, milky sandalwood and boozy vanilla. Flora dries down to a mélange of close-wearing exotic, earthy woods."

Many thanks to Victoria for her kind words and enthusiasm for the much maligned and neglected carnation.

Hydrosols

For centuries we've enjoyed and benefitted from the most commonly known hydrosol, rosewater.  A true gift from nature, rosewater is intensely floral in scent and taste, a quality that lends itself brilliantly to delectable deserts.

Hydrosols are the distilled water by-product of the distillation process which creates essential oils. They are infused with microdrops of essential oil as well as water-soluble plant components which gives them their scent and therapeutic qualities.  They have taste, scent and a chemical makeup that makes them therapeutic.

Spritz them on your face, neck and body to cool and refresh yourself in summer’s heat or moisten the air in winter’s dry indoor heat. Spray in the dryer before loading your clothes or spray on clothes during ironing to beautifully scent your laundry. Refreshen the air in a stuffy room. Hydrosols act as air-borne virucides and may be used to disinfect the sick-room, hotel room or airplane. Use on hands to disinfect them when soap and water are unavailable.

Rosewater: The most popular hydrosol. Rosewater is a toner for all skin types and is the best for aging skin. It eases nervousness and is an aphrodisiac. Rosewater is also used in cooking and is popular in many Middle Eastern and Indian dishes, both in deserts and savory dishes. Check out this article from the New York Times: http://www.nytimes.com/2010/09/01/dining/01power.html?th&emc=th 
Lavender Water: Lavender hydrosol is very gentle and balancing for all skin types. It cools burned skiing, reduces mental fatigue, relaxes and refreshes. Great for jet lag. 
Chamomile Water: Chamomile Water is very soothing for dry, inflamed and sensitive skin. One of the best all-purpose waters, spray on your face, neck and body for cooling relief from summer's heat. Because of it's effect on the nervous system chamomile is a useful aid in stress reduction, depression and insomnia. It can be mildly euphoric, instilling a feeling of well-being. Useful at bedtime for physical relaxation and a restful night. Chamomile water is wonderful for skin care calming rashes, sensitivities and redness. It is the number one choice for baby care. Diaper rash redness and pain can be soothed with dilute chamomile.










Fragrance Parties and Private Classes

A private class in my home studio.
I've been asked to do quite a few private classes and perfume parties this past season.  I'm getting calls from a lot of brides (and bridesmaids) to book showers and bachelorette parties and some event planners have gotten in touch to book private affairs.  I was recently hired to do a private party in a 42nd floor three bedroom penthouse suite at the Ritz Carlton.  Some days I just love my job!

I can accommodate five or possibly six students in my home studio in Park Slope.  There is a two hour minimum booking at $350, $125 per hour thereafter.   Parties offsite are $500 minimum for two hours plus $25 per head.  Call (718)788-6480 or email info@herbalalchemy.net for more information or to book a party or class.

Flora, a Perfume with Carnation at it's Heart

Carnations, underrated and maligned, are actually one of my favorite floral fragrances. Not the mass produced carnations available in every florist shop and displayed in funeral arrangements across the country. Those carnations have been hybridized to be big and showy but most have no scent whatsoever, and if they do it's faint and rather stinky. I'm talking about old fashioned carnations like the ones my mother grew in her garden when I was growing up. At that tender young age I wasn't put off yet by the florist industry so my appreciation of them was pure. 

I was approached recently by the floral industry giant, Teleflora. They were possibly interested in having a fragrance created to celebrate a new line of arrangements they were launching. At one time in my career I was a floral designer working for high end designers in New York City. We cringed at companies like Teleflora and FTD and the use of carnations in general. At first when I got the offer I wondered how I could reconcile my disdain for mass produced arrangements with the possibility of being hired to create a fragrance. Alas the job fell through almost as soon as it was offered but the challenge stayed with me. It became a quest to create the most beautiful carnation floral fragrance I could muster. 

The result is Flora, a spicy, earthy floral with carnation at it's heart. Mitti, an Indian attar of sandalwood saturated in baked earth, is the foundation of the perfume. Warm vanilla absolute bonds with the vanilla notes in the carnations to bring it's sweetness all the way into the dry down. A touch of agarwood co2 and dark patchouli add darker and more tenacious nuances. 

Clove bud absolute brings out the spiciness in the carnation which is sweetened just a bit with orange blossom concrete and apricot isolate. Wild lavender adds a floral aspect to the top with blood orange lending a touch of sweetness and linalool rich ho wood acts as a bright and warm invitation. 

"Flora evokes the kind of fairy that hovered around Juliet's bed just after Romeo left. Flora has Juliet feeling sultry and lustful, shimmering in that innocent radiance at its fullest when a maiden has found her naughtiest dreams come true." Victoria O. 
samples are available


Top notes: ho wood, wild lavender, blood orange 
Heart notes: carnation absolute, clove bud absolute, apricot natural isolate, orange blossom concrete 
Base notes: mitti attar, vanilla absolute, agarwood absolute, dark patchouli


You can purchase Flora from my website, herbalalchemy.net or my Etsy store, etsy.com/shop/herbalalchemy.



Lights! Camera! Action!



I was recently interviewed by the lovely Christie Clements for Cosmo Times.  Christie and I made a perfume together while the cameras rolled.  It was my first time being interviewed on camera and I learned a lot!  For all of you wondering what a custom perfume consultation is like...


A Little Love From Marie Claire

My perfume organ where I do bespoke perfume consultations.
My custom perfume consultations were listed in the Beauty Secrets of the Supercool in Marie Claire this month!  So proud, check it out!

Consultations are $125 per hour and include a quarter ounce vial of perfume.  A session generally lasts about an hour and a half.  By appointment only:  info@herbalalchemy.net, (718)788-6480.


Lovely Review of Sol de la Foret in Cafleurebon

So pleased to offer up this stunning review by John Reasinger of Cafleurebon.  John is a Senior Editor and the Natural Perfume Editor for the venerable blog.  I don't think I or anything I've ever created has ever been written about quite so rhapsodically.

"Without being dated or trying to be "fresh" this fougere radiates gentle green, but also timeless strength, in a unique almost brooding manner.  Its power is evident from the first sniff.  It is, however, in its restraint and poise that Sol de la Foret truly impresses me.  Old world charm and sophistication in a modern all natural perfume that still keeps its classic grandeur is indeed wonderful."

Sol de la Foret
available on Etsy



Hawthorn Berry for Heart Health

This past fall I started to feel unwell.  It began on a walk home from a friend's in September, I noticed a heaviness in my chest and a burning pain.  Thinking it was an aberration I went out again the next night for my evening walk up and down the historical streets of my Brooklyn neighborhood but it happened again.  It continued until I finally made an appointment to see my pulmonologist.  She sent me for a slew of tests and had me make an appointment with a cardiologist who sent me for an MRI of my heart.  They found an area of ischemia which I learned was a restriction of blood supply to tissues.  While we were deliberating what to do about it my symptoms worsened and one afternoon while in my doctor's office he declared that he wasn't going to let me leave the hospital without an angiogram.  Frightened and anxious I underwent the procedure and was informed that I had one blocked artery, 99% blocked.  I had been reading about stents and seriously didn't want one but in this case it saved my life.  I spent the night in the hospital while staff regularly stopped in to congratulate me for walking into the hospital before actually having a heart attack.

It's been a wake up call, to say the least.  I have a pretty good diet, usually eat pretty low saturated fats, almost always choose whole grains, careful with sweets and even grow my own organic vegetables. Clearly there is room for improvement.  Living in the city I do a fair amount of walking but I realize I need quite a bit more exercise and plan on joining my local Y.

Aside from those changes I've also added some heart healthy herbs.  I'd heard about Hawthorn Berry (Crateaugus oxycanthus) many years ago on one of the many weed walks I've attended in Prospect Park.  I've known of its action of regulating blood pressure so took another look at it.  It's used to promote the health of the circulatory system and treats angina, high blood pressure, congestive heart failure and cardiac arrhythmia.  It's known to strengthen the heart and is used widely in Europe as a safe and effective treatment for the early stages of heart disease.  It's ability to strengthen blood vessels makes it particularly enticing to me as I'm now on meds to thin my blood (to ensure that the stent works its wonders).  Bruising and small cuts are going to be an issue so strengthening my capillaries is especially important.

There are other herbs including bilberry, horse chestnut and ginkgo that are known for improved heart health but considering the meds I'm taking I decided to keep it simple.  Every winter I drink oatstraw daily so I've combined the two together with a little horsetail.  Oatstraw is great for your nerves, it lowers cholesterol and helps strengthen bones.  I simmer the herbs in a quart of water for ten minutes and drink three cups throughout the day.

Last fall I collected wild hawthorn berries and tinctured them so I'm happy to have tincture handy in case I can't be fussing with the tea.  It's available at my Etsy store here.

I should mention that you should check with your doctor before starting any herb regimen, especially if your health has already been compromised and you're taking medication.  Better safe than sorry!


Gift Certificates for Custom Perfume Consultations

Give the gift of a private perfume consultation!  You'll be giving a unique and very personal experience.  Your gifted one will learn how to blend a selection of scents into their own personal perfume. In a step by step process they'll be able to choose from over one hundred essential oils, absolutes and concretes, some rare and exotic, to create a fragrance that is uniquely theirs. This fun, sometimes surprising and sometimes revealing journey into scent memories and preferences will result in a perfume that is theirs alone, one that works with their individual body chemistry and reflects their personality and interests. 

I've teamed with clients to create fragrances for different moods and occasions, fragrances that evoke memories or the unforgettable qualities of a particular location or experience. A perfect idea for the bride to be.  This is a one-on-one consultation in Julianne’s studio. 

$175.00 for an hour and a half consultation, includes 1/4 ounce vial of perfume.  Call (718)788-6480 or email at info@herbalalchemy.net to make arrangements.

Teeny Tiny Mention in Marie Claire Magazine

It's so tiny you could almost miss it.  In fact I did miss it!  A client was on their way over for a consultation and was reading Marie Claire on the train and noticed it.  I don't even know who to thank!  Whoever you are, Madame Editor, thank you for the sweet inclusion!

Consultations are $125 per hour and include a quarter ounce vial of perfume.  To find out more click here.

Creating a Carnation Perfume

The sun hits the work in progress on Flora
Every once in a while I get a really enticing teaser.  "This is National Geographic, we'd like to interview you for a new show on scent" or "this is Time Out, we'd like to feature you".  Often these offers don't pan out and I've chosen to be flattered by the interest but not get too attached to the outcome.  The latest offer to dangle before me and never materialize is from the giant mass produced floral arrangement company, Teleflora.  They were sussing out some ideas for having a fragrance bar and new fragrance to celebrate their Mother's Day line of arrangements.

Once upon a time I used to be a floral designer.  I started in Boston and worked in two very sweet shops catering to a sophisticated clientele.  After I moved to New York I worked at a big shop on the Upper West Side before I ventured out into freelancing and working for party and event planners.  While in the shops I frequently would get Teleflora and FTD orders for arrangements that were not quite to my taste, and that of our patrons.  We designers would always do our best to fulfill the orders while raising the mark slightly.

Dianthus caryophyllus
When the call came I thought first that I couldn't associate myself with the floral industry giant but the more I thought about it the more inspired I became to create the most beautiful carnation perfume that I could.  Carnation is an underrated flower with an irresistible scent of vanilla and cloves that got a bad name from their association with just this kind of company.  I've decided to pair mitti, the Indian attar of distilled baked earth in sandalwood, with the carnation.  Agarwood co2, dark patchouli, vanilla and clove bud absolute have rounded things out and although the top notes have not been determined there is a very good chance for ho wood and wild lavender.  I've decided to call it Flora for the often overlooked and unfairly maligned carnation.

Home Studio Classes

It's official.  I've begun teaching small groups in my cozy and intimate home studio.  I've been wanting to teach here for many years and the surprise closing of 3rd Ward last month deemed it time to begin.  I taught a beginner's class a few weeks ago but this past Saturday I taught my Fougere Workshop, the one I've been talking about for months now.

It's no secret that I've been fascinated by fougere's and the delightful and enticing molecule, coumarin, for some time now.  I'm a natural born researcher so when I set out to make my first creation (which turned out to be Sol de la Foret) I had to do my homework first and read up on it.  I began to send for samples of some of the original fougere's, notably Fougere Royale by Houbigant and Jicky by Guerlain, and also from some of the natural perfume world's best perfumers who've made a perfume in this classification.  As I compiled information, both factually and sensorily, I realized that I had the makings of a great workshop devoted specifically to this genre.

After taking in the samples and getting an idea of the generalities of a fougere and the wide breadth of different varieties we explored the materials in a little more depth.  Tonka bean, hay absolute, sweet clover absolute, oak moss, cedar moss, ho wood and cassia as well as a selection of lavender essential oils, absolutes and concretes were introduced.  At this point the students set out to make their own quintessential fougere.  After a little gentle critiquing of their creations we went further and discussed the different classifications more in depth (amber, floral, fresh, leather, oriental and precious wood fougere's).  A few new materials were introduced such as davana, buddahwood, ambrette, choya nak, aglaia and magnolia and then the students set out to create their second perfume.

Tester strips of some of the perfumes we sampled

The class was such a success and the students so enthusiastic that I broached the subject of a salon series meeting semi-regularly to break down the fragrance classifications.  The group was so enamored of the choya nak (a destructive distillation of roasted seashells) that the conversation kept turning to leather notes.   They were excited about the notion of an exploration in leather perfumes so I can see I have my work cut out for me with my next research project.  My head is already spinning with images of 16th Century Parisian glove makers using gorgeous florals to cover up the smell of animal skin.  Smokey cade, birch, myrtle, styrax...  Expect a leather perfume to follow!


If you're interested in being part of the Salon please email me at info@herbalalchemy.net. Space is limited.




Lovely Review in Fragrantica

I taught my first workshop in my home studio last weekend and among my students were very special guests Olga Ivanova and Zoran Cerar of Fragrantica.  Their eagerness to participate and infectious enthusiasm were a delight.   I was so honored to have them and thrilled by the beautiful review they gave the class.

Sol de la Foret

Sol de la Foret, my newest fragrance, is a true labor of love.  After falling head over heals with the fragrance family, fougere, I set out to make my own.  To be a true fougere a perfume must contain a coumarin note, oakmoss and lavender.  Coumarin was the first synthetic chemical created in a laboratory in 1886 and was the principal ingredient in Houbigant's Fougere Royale, since considered the industry standard.  Coumarins are found in abundance in materials like tonka bean, sweet clover, flouve and deertongue.  It is also found, rather surprisingly, in lavender.

For this creation I've used a generous amount of rich caramelic tonka bean.  To give it a greener, mossier and more coumaranic note I also added sweet clover, a new favorite of mine.  I used a bit of fossilized amber, a tree resin that is millions of years old from  high in the Himalayan Mountains, in the bottom to add a dry smokey quality to the earth element of the blend.  It dries down very soft and sweetens adding a slight powdery note at the bottom - along with great fixation.  Tobacco and Vanilla CO2 add some warmth to the whole bottom.  Following the rules of the true genre there is also the addition of oakmoss, adding a wet roots and leaves note to the forrest floor.  Those sensitive to oakmoss be warned.

At the heart of the perfume is a lovely synergy of carnation and lavender absoutes with a touch of clary sage and orange blossom concretes.  Tunisian neroli was a perfect match for high linalool ho wood at the top, with just a drop of blood orange.

Top:  ho wood, neroli, blood orange
Heart:  carnation and lavender absolutes, clary sage and orange blossom concretes
Base:  tonka bean, sweet clover, oak moss, fossilized amber and tobacco absolutes with vanilla CO2

This perfume comes beautifully packaged in a brown velvet envelope in a gold box with a vintage velvet millinery leaf nestled inside.  No markings of any kind have been made to the box or velvet envelope so that they bay be reused (or regifted as the case may be).  The leaf is your keepsake, that and the lingering fragrance.

Introducing Sol de la Foret, the forest floor.

See the listing on my website or Etsy store.

To learn more about fougere's, and a chance to make some yourself, sign up for my Fougere Workshop, Saturday, November 16th.

Mystery Found Fragrance

While hunting for bottles on the beach last month I came across this tightly capped mysterious bottle filled with liquid.  I opened it right then and there and smelled a faint floral fragrance amidst the brackish seawater.  I tucked it in my bag and proceeded to scavenge and only opened it later when I was home and sorting through my finds.  In the comfort of my home it smells more like dirty seawater than heavenly floral but still a faint trace of its original contents remains.  The sediment on the bottom could be fragrant matter that separated from the alcohol once water was introduced.  Or it could simply be debris from the ocean floor.  The bottle has no markings and is such an industry standard design that it could be almost anything.  Mystery indeed.

Fougere Workshop


The fragrance family known as the fougere is a fantasy concept meant to capture the scent of the natural habitat of ferns - the forest floor.  The principal notes are oakmoss, tonka bean and lavender. In this workshop we’ll be sampling Fougere Royale and Jicky, the instigators of this fragrance family, as well as a careful selection of the botanical world’s best perfumers.  Each student will create two perfumes using a collection of oils I’ve assembled for the the occasion including tonka bean, sweet clover, hay and a selection of lavender essential oils, absolutes and concretes.  This will also be an opportunity to work with a few rare and precious oils such as orris root, ambrette, choya nak, ho wood, buddahwood and wild sweet orange.


Fougere Workshop
Saturday, November 16th
1:00 to 4:00
$150 includes all materials
Park Slope, Brooklyn
Call (718)788-6480 or send an email to info@herbalalchemy.net for more information or register here.